It’s coming up to the end of the year, your starting to think of objectives and goals going into 2020 but you have noticed your website is looking a bit outdated compared to your competitors or it doesn’t align with the current brand guidelines. With websites being the first gateway for customers to find out more information about your current business, here are the main telltale signs you need a new website
1.Not mobile friendly – With more consumers searching for information on mobile or tablet devices compared to desktop, not keeping up with this trend will penalize you in the long term not to mention the fact your search rankings via Google which will discuss later.
2. High bounce rate – If customers are coming on to your website and coming of straight away this is a sign the visitor is frustrated by either the layout or it’s not exactly what they were looking for.
3. Website is slow – When visiting any website, if the page speeds are slow to load your website not only will it frustrate the visitor you will be penalise by Google. To check the speed of your site now take a look at the page speed tool by Google.
4. Branding has changed – If your current branding collateral has changed from when the website went live then it might be time to look into having a website that matches to keep it all consistent for your Business.
5. Your search rankings are low – low search rankings means your site will be less visible within search results which will affect your website long term.
These are just some of the telltale signs that it’s time to invest in a new website, not only will it benefit your business in the long term but you can have a website which you feel proud to promote to potential new customers.
Looking to get a new website up and running? Contact us today.
